On trend eCommerce brand was left behind online

Fashion, eCommerce

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Background

ShopHouse is an on-trend boutique located on Collins Street offering a range of stylish kids clothing and maternity wear for mums-to-be both online and e-store.Their vast range includes hand picked clothing, toys, gifts and accessories that are both luxurious and affordable.

Challenge

ShopHouse were struggling to grasp a strong digital presence of relevance that reflected their stylish and trend focused pieces. ShopHouse sought out Arrow Internet to create an effective social media campaign, with increased brand awareness and social media engagement at the core of their objectives.

ShopHouse used our rebranding, web development, responsive design and social media services.

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Solution

Arrow Internet developed a comprehensive Facebook content calendar, featuring rich imagery and regular competitions. Running Facebook competitions enabled the brand to increase engagement and build rapport amongst its followers.

Results

  • Increased engagement and page likes
  • 80+ entries and 710 votes for Messy Moments campaign
  • Complete brand promotion across multiple channels

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